The Government Minimum Wage Campaign, an above the Line Print Advertising Campaign through Ogilvy & Mather Advertising Agency London

Murray, Matthew ORCID: 0000-0001-8956-8062 (2002) The Government Minimum Wage Campaign, an above the Line Print Advertising Campaign through Ogilvy & Mather Advertising Agency London. [Artefact]

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Abstract

An above the Line Print Advertising Campaign 'The Government Minimum Wage'. Murray Researched locations and models in different areas in London and Birmingham and worked with the creatives to develop the initial layouts, working closely with the creative team to write treatments for all ads photographed

Item Type:	Artefact
Uncontrolled Keywords:	Minimum Wage, Government, Tyres, workers, Cars, above the line, Ogilvy and mather, advertising, Print campaign
Subjects:	J Political Science > JS Local government Municipal government N Fine Arts > N Visual arts (General) For photography, see TR N Fine Arts > NE Print media N Fine Arts > NX Arts in general T Technology > TR Photography
Divisions:	Schools and Research Institutes > School of Creative Arts
Research Priority Areas:	Culture, Continuity, and Transformation
Depositing User:	Matthew Murray
Date Deposited:	14 Mar 2018 15:37
Last Modified:	31 Aug 2023 09:24
URI:	https://eprints.glos.ac.uk/id/eprint/5487

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