Cameo Corporate Cases of Digital Technologies and Digital Responsibility

Jones, Peter ORCID: 0000-0002-9566-9393 and Comfort, Daphne (2021) Cameo Corporate Cases of Digital Technologies and Digital Responsibility. International Journal of Management Cases, 23 (1). pp. 41-51.

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The continuing development of digital technologies are reshaping and disrupting traditional business practices across the business world. While many companies claim to be reaping a wide range of benefits from digital technologies, the introduction of these technologies bring new sets of responsibilities. The business and management literature has explored the general use of digital technologies, but little work has been published on how specific companies are engaging with these technologies, or on how they are addressing corporate digital responsibilities. This paper provides three cameo case studies to provide some illustrations of the various ways in which three large companies, namely Johnson and Johnson, Samsung Electronics and Microsoft, have engaged with digital technologies, and if, and how, these companies are addressing their corporate digital responsibilities.

Item Type: Article
Article Type: Article
Uncontrolled Keywords: digital technologies; corporate digital responsibility; innovation; economic growth; environmental sustainability
Subjects: H Social Sciences > HF Commerce > HF5001 Business
Divisions: Schools and Research Institutes > School of Business, Computing and Social Sciences
Research Priority Areas: Applied Business & Technology
Depositing User: Anne Pengelly
Date Deposited: 20 Jan 2021 11:45
Last Modified: 03 Aug 2023 09:11

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