Social Media and SMEs in Transition Countries

Azemi, Yllka and Ozuem, Wilson ORCID: 0000-0002-0337-1419 (2014) Social Media and SMEs in Transition Countries. In: Computer-Mediated Marketing Strategies: Social Media and Online Brand. IGI Global, Hershey, PA, pp. 114-133. ISBN 978146665958

Full text not available from this repository.
Item Type: Book Section
Additional Information: Chapter 5
Uncontrolled Keywords: Social media, SMEs
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD2340.8 Small and Medium-sized businesses, artisans, handcrafts, trades
H Social Sciences > HF Commerce > HF5001 Business > HF5410 Marketing
Divisions: Schools and Research Institutes > School of Business, Computing and Social Sciences
Research Priority Areas: Applied Business & Technology
Depositing User: Susan Turner
Date Deposited: 16 Feb 2017 17:06
Last Modified: 05 Aug 2023 12:00

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