Online Service Failure and Recovery Strategy: The Mediating Role of Social Media

Azemi, Yllka and Ozuem, Wilson ORCID: 0000-0002-0337-1419 (2016) Online Service Failure and Recovery Strategy: The Mediating Role of Social Media. In: Competitive Social Media Marketing Strategies. Mission . IGI Global, Hershey, PA, pp. 112-135. ISBN 9781466697768

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Item Type:	Book Section
Additional Information:	Chapter 6
Uncontrolled Keywords:	Online Service Failures
Subjects:	H Social Sciences > HF Commerce > HF5001 Business > HF5717 Business communication
Divisions:	Schools and Research Institutes > School of Business, Computing and Social Sciences
Research Priority Areas:	Applied Business & Technology
Depositing User:	Susan Turner
Date Deposited:	16 Feb 2017 15:30
Last Modified:	05 Aug 2023 11:37
URI:	https://eprints.glos.ac.uk/id/eprint/4343

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