Helping Artists of Europe Survive as Freelancers and Entrepreneurs.

Olczak, Susie ORCID: https://orcid.org/0000-0001-9615-5514 and Dawson, David ORCID: https://orcid.org/0000-0002-4994-6169 (2020) Helping Artists of Europe Survive as Freelancers and Entrepreneurs. [Teaching Resource] (Submitted)

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Abstract

The Cultural and Creative sectors are among the hardest hit industries by the pandemic. COVID-19 and its related consequences, such as lockdowns, negatively affected people working in these industries. People working in the Cultural and Creative Sectors (including artists, performers and those who supply a range of trades) have faced reduced income and even, in some cases unemployment. The HeART project enhanced the competencies and skills of artists and individuals working in the Cultural and Creative Sectors and secured their inclusion in the labour market and society in general. To achieve this, the project focused on the following capacities: 1. Entrepreneurship, Employability, and Business Administration Skills (Goal setting, business setup, networking, communication, collaboration, negotiation). 2. Psychological Capacities (character strengths, empowerment, stress management, emotion regulation). 3. Digital media skills (digital skills, marketing, social media promotion, advertising and selling). Olczak designed the Train the Trainer Programme and implemented the initial training in Nicosia Cyprus. Dawson led the project on behalf of the University of Gloucestershire.

Item Type:	Teaching Resource
Subjects:	N Fine Arts > N Visual arts (General) For photography, see TR
Divisions:	Schools and Research Institutes > School of Arts, Culture and Environment
Depositing User:	Susie Olczak
Date Deposited:	07 May 2026 13:44
Last Modified:	07 May 2026 13:44
URI:	https://eprints.glos.ac.uk/id/eprint/16185

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