Drawing on Subjective Knowledge and Information Receptivity to Examine an Environmental Sustainability Policy: Insights from the UK’s Bag Charge Policy

Manika, D., Papagiannidis, S., Bourlakis, M. and Clarke, Richard ORCID: 0000-0002-1060-3142 (2021) Drawing on Subjective Knowledge and Information Receptivity to Examine an Environmental Sustainability Policy: Insights from the UK’s Bag Charge Policy. European Management Review, 18 (3). pp. 249-262. doi:10.1111/emre.12453

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11012 Manika, Papagiannidis, Bourlakis & Clarke (2021) Drawing-on-Subjective-Knowledge-and-Information-Receptivity-to-Examine-an-Environmental-Sustainability-Policy-Insights-from-the-UK's-Bag-Charge-Policy.pdf - Published Version
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Abstract

Drawing on the notions of subjective knowledge (what someone thinks he/she knows about a topic) and receptivity (someone’s ability, inclination, and willingness to take in information, ideas, impressions or suggestions), we extend the knowledge-attitudes-practice (KAP) model within an environmental sustainability policy (ESP) context: the UK’s single-use bag charge policy, specifically. Based on a cross-sectional survey with 568 British participants, we illustrate the key role of objective knowledge for ESP compliance/behavioural intentions, whilst subjective knowledge is key for ESP information receptivity. The need for different marketing tactics to promote ‘policy products’ for sustainable success is illustrated by identifying three distinct segments: the Knowledgeable and Compliant (first to comply, need to maintain information receptivity); the Unknowledgeable But Compliant (need to reduce subjective knowledge); and the Unknowledgeable, Non-compliant, but Receptive (need objective information the most). Contributing to current and future ESP making, this paper provides multiple avenues for future research.

Item Type: Article
Article Type: Article
Uncontrolled Keywords: Objective/Subjective Knowledge; Information Receptivity; Compliance/Behavioural Intentions; Environmental Sustainability Policy; UK Single-Use Plastic Bag Charge
Related URLs:
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management > HD60 Social responsibility in business
Divisions: Schools and Research Institutes > School of Natural & Social Sciences > Psychological Sciences
Research Priority Areas: Health, Life Sciences, Sport and Wellbeing
Depositing User: Richard Clarke
Date Deposited: 13 May 2022 09:58
Last Modified: 13 May 2022 10:00
URI: https://eprints.glos.ac.uk/id/eprint/11012

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