Items where Division is "Marketing, Events, Hospitality and Tourism" and Year is 2014
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A
Ansarin, Madina and Ozuem, Wilson 
ORCID: 0000-0002-0337-1419
(2014)
Computer-Mediated Marketing Strategies: Social Media and Online Brand Communities.
IGI Global, Hershey.
ISBN 1466665955
C
Christofi, Michael, Vrontis, Demetris and Leonidou, Erasmia (2014) Product innovation and cause-related marketing success. Marketing Intelligence and Planning, 32 (2). pp. 174-189. doi:10.1108/MIP-10-2012-0108
D
Dermody, Janine ORCID: 0000-0002-0399-398X, Hanmer-Lloyd, Stuart, Koenig-Lewis, Nicole and Zhao, Anita Lifen
(2014)
Young British partisans’ and non-voters’ processing of attack election advertising and the implications for marketing politics.
Journal of Marketing Management, 30 (9-10).
pp. 974-1005.
doi:10.1080/0267257X.2014.933866
H
Huo, Yan and Wang, Xian Lily (2014) Key Factors impeding ethical consumption behaviour: an exploratory study in a Chinese context. In: 2nd International Conference on Contemporary Marketing Issues (ICCMI), June 18-20, 2014, Athens, Greece. (Unpublished)
J
Jones, Peter ORCID: 0000-0002-9566-9393, Hillier, David and Comfort, Daphne
(2014)
Sustainability in the global hotel industry.
International Journal of Contemporary Hospitality Management, 26 (1).
pp. 5-17.
doi:10.1108/IJCHM-10-2012-0180
R
Reid, Louise F. ORCID: 0000-0002-4779-4333 and Ross, Heather
(2014)
Online fashion purchase: how the barriers and enablers are influencing the consumer’s decision-making process.
In: 11th International Circle Conference, 23rd-26th April 2014, University of Manchester, United Kingdom..
(Unpublished)
Reid, Louise F. ORCID: 0000-0002-4779-4333 and Vignali, Gianpaolo
(2014)
The likelihood of purchase based on body shape and size.
In: 11th International Circle Conference, 23rd-26th April, University of Manchester, United Kingdom.
(Unpublished)
S
Stokinger, Ellen and Ozuem, Wilson ORCID: 0000-0002-0337-1419
(2014)
Social Media and Customer Retention: Implications for the Luxury Beauty Industry.
In:
Computer-Mediated Marketing Strategies: Social Media and Online Brand.
Advances in Marketing, Customer Relationship Management, and E-Services
.
IGI Global, Hershey, PA, pp. 200-222.
ISBN 9781466665958
V
Vignali, Gianpaolo and Reid, Louise F. ORCID: 0000-0002-4779-4333
(2014)
Analysing consumer motivation towards purchasing fashion online.
International Journal of Business and Globalisation, 13 (2).
pp. 133-152.
doi:10.1504/IJBG.2014.064131
