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Barker, Tom (2010) A competitive game-based method for brainstorming and evaluating early stage design ideas in terms of their likelihood of success in the marketplace. Design Research Society Conference Proceeding 2010. pp. 1-9.

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University Of Gloucestershire

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University of Gloucestershire, The Park, Cheltenham, Gloucestershire, GL50 2RH. Telephone +44 (0)844 8010001.