Social media brand perceptions of millennials in the fashion apparel and accessories industries: a social identity perspective

Ozuem, Wilson, Halel, G and Lancaster, Geoff (2018) Social media brand perceptions of millennials in the fashion apparel and accessories industries: a social identity perspective. International Journal of Retail and Distribution Management. ISSN 0959-0552 (In Press)

Full text not available from this repository.
Item Type: Article
Article Type: Article
Divisions: Schools and Research Institutes > School of Business and Technology > Business & Enterprise Management
Research Priority Areas: Applied Business & Technology
Depositing User: Susan Turner
Date Deposited: 28 Sep 2018 12:01
Last Modified: 28 Sep 2018 12:01
URI: http://eprints.glos.ac.uk/id/eprint/5980

University Staff: Request a correction | Repository Editors: Update this record

University Of Gloucestershire

Bookmark and Share

Find Us On Social Media:

Social Media Icons Facebook Twitter Google+ YouTube Pinterest Linkedin

Other University Web Sites

University of Gloucestershire, The Park, Cheltenham, Gloucestershire, GL50 2RH. Telephone +44 (0)844 8010001.