Winning hearts and minds: A commentary on circular cities

Jones, Peter ORCID: 0000-0002-9566-9393 and Comfort, Daphne (2018) Winning hearts and minds: A commentary on circular cities. Journal of Public Affairs, 18 (4). e1726. doi:10.1002/pa.1726

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There is growing interest in the concept of the circular city, which looks to embed the principles of the circular economy across all urban functions. This commentary paper outlines the concept of the circular city, explores how 3 European cities, namely, Amsterdam, London, and Paris, are currently looking to develop a vision and an action plan for the transition to a circular city, and offers some general reflections on the role public relations and communications may play in the transition process. The findings reveal that each of the action plans has its own distinctive flavour but that a number of common elements can be identified. The paper suggests that public relations and communications will have an important role to play to in raising and building awareness and changing attitudes, with the ultimate goal of changing behaviour, within the corporate world and amongst public sector decision makers and policy makers and the general public.

Item Type: Article
Article Type: Editorial
Additional Information: This is the peer reviewed version of the following article: Jones, Peter and Comfort, Daphne (2018) Winning hearts and minds: A commentary on circular cities. Journal of Public Affairs, 18 (4). e1726. ISSN 1472-3891, which has been published in final form at This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Use of Self-Archived Versions.
Subjects: H Social Sciences > HF Commerce > HF5001 Business
Divisions: Schools and Research Institutes > Gloucestershire Business School > Strategy, Enterprise Leadership and Management
Research Priority Areas: Applied Business & Technology
Depositing User: Anne Pengelly
Date Deposited: 04 Jun 2018 12:44
Last Modified: 02 Aug 2021 05:21

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