GoGlobal: How can contemporary design collaboration and e-commerce models grow the creative industries in developing countries?

Barker, Tom and Hall, Ashley (2009) GoGlobal: How can contemporary design collaboration and e-commerce models grow the creative industries in developing countries? In: IASDR 2009: Rigour and Relevance in Design, International Association of Societies of Design Research Conference 2009, Seoul, South Korea.

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Abstract

Using previous case studies by the authors and a current live project, this paper considers whether the creative industries in a developing country (Ghana, Africa) can be nurtured through design collaboration and an e-commerce model to contribute significant economic growth through increasing international trade. The paper draws on practical experience of five annual projects, with a focus on GoGlobal Africa. Initiated in 2005, GoGlobal is a collaborative design research activity between the University of Technology Sydney, the Royal College of Art, the London School of Economics, RMIT Melbourne, and other partnering organisations. GoGlobal Africa was initiated in 2008 with 3 phases: creative studio with design students from the RCA UK and KNUST Ghana; an e-commerce process for supply, distribution and marketing; and a “hub” location to facilitate project delivery and dissemination. The context to GoGlobal is informed by the UNCTAD studies of global creative industries.

Item Type: Conference or Workshop Item (Paper)
Divisions: Schools and Research Institutes > School of Art and Design > Design
Research Priority Areas: Being Human - Past, Present & Future
Depositing User: Anne Pengelly
Date Deposited: 14 Mar 2016 13:20
Last Modified: 14 Mar 2016 14:27
URI: http://eprints.glos.ac.uk/id/eprint/3234

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