The paradox of co‐operation and competition in strategic alliances: towards a multi‐paradigm approach

Clarke‐Hill, Colin M and Li, Huaning and Davies, Barry J (2003) The paradox of co‐operation and competition in strategic alliances: towards a multi‐paradigm approach. Management Research News, 26 (1). pp. 1-20. ISSN 0140-9174

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Abstract

Co-operation and competition characterise the inter-firm relationships in strategic alliances. This article proposes a paradox approach to studying co-operation and competition. It explains the paradox perspective and provides an analytic framework for the paradox of co-operation and competition. In the light of the paradoxical nature, it advocates a multi-paradigm approach to co-operative and competitive strategies, which combines strategic positioning, the resource-based view and game theory. The article suggests that the multi-paradigms can not only encompass the contradictions of the paradox from the different perspectives, but also emulate the individual ones and provide a holistic picture. The multi-paradigm approach therefore establishes a better methodology basis than fragmented orthodox theories in exploring the contradictory, interactive and dynamic nature.

Item Type: Article
Article Type: Article
Uncontrolled Keywords: paradox, co-operation, competition, strategic alliances, multiparadigm
Subjects: H Social Sciences > HF Commerce
Divisions: Schools and Research Institutes > Business School > Marketing and Retail
Research Priority Areas: Applied Business Research
Depositing User: Anne Pengelly
Date Deposited: 03 Mar 2016 13:29
Last Modified: 03 Mar 2016 13:33
URI: http://eprints.glos.ac.uk/id/eprint/3162

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